Wade Consulting
visual identity | design marketing templates | Website | signage
Details
Wade Consulting Inc. is a product of the reorganization of Wade Engineering Ltd., an Edmonton-based building envelope consulting firm. As the ownership looked to transition to the next phase of the company, new partners acquired the engineering team and rebranding as Wade Consulting Inc. The goal of the new ownership is to continue the company's 35-year history of providing dependable service to building designers and owners, and expand their market coverage with renewed focus and energy. The strong visual branding of a classic-feeling wordmark, coupled with a bold and modern colour palette, is meant to convey the company's established market recognition and invigorated growth aspirations. The brand patterns are inspired by geometric shapes and patterns found on building facades.